High quality printing is important, and so is the paper or canvas that you use. My main objective is to create a valuable resource for photography enthusiasts with honest tech reviews, course recommendations, and how-to tutorials. From the consumer’s point-of-view, it is more convenient for them to see the price of the suitable fine art photo for them to have a hint about how much it will cost them to own it. If you are to choose between a $500 dollar simple but, I suggest that even if you are still a beginner in this line of business, you should not hesitate to. Thanking you in advance for your assistance. The issue I’m running into reffers to borders. Think outside the box, if your genre is all about nature, maybe you can sell your pieces in a nature-themed restaurant! Pricing Digital Art. Society6 and Redbubble are your competition, as well as other Etsy artists. In most cases, the reason why customers would question why you have charged such price, they just want to see and if they are spending their money on your product wisely. I have always thought that the prints market is an exciting place to invest. Did I leave anything out? Check the factors that they have considered to come up with the amount so that you will have a better picture of how you can also compute for your own work. I need something really cheap in order the make the sale. Great question Lesley. Size does play a role in the price of the good. If not, why not? IF you are producing a desirable product (pretty paintings), what is a REALISTIC price that they will actually sell for? How much is your time worth? A nonprofit wants to purchase the digital images of 55 of my oil-on-canvas paintings from a recent solo exhibit, to be used for educational purposes and for printed materials. Just wanted to elaborate on well stated advise in successful art sales. Let’s get started! It is where another individual will help you display your work where their clients or network would be able to appreciate it. For me, the biggest question is do I want to become a businessman? Something that give my work individuality that art buyers will be drawn to and remember. If the buyer sees your art as a good value at the price you’re asking, then you’re likely to sell it. I guess that I would have to be motivated to do it. Confidence in pricing the photography art for beginners is quite a challenge especially for those who are still starting out to build their profile. (Which means that I have to package them properly for shipping once I get orders in and go to the post office to mail them). better imagery? Period. Let me know how it goes! There are few hard and fast rules, beyond the axiom that you can always raise your prices but should never lower them, because you undermine the value of your work. Digital World Beauty is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees. Third, how does my product compare with those of many artists in the marketplace? How much did you sell your prints a piece. By using this form you agree with the storage and handling of your data by this website. I am running an Etsy shop where i will be selling my watercolour art as posters. If you see that similar pieces in your market sell for about $500, you may have to lower hourly rate a bit. 5. Weights- paper comes in ‘pounds’ like 60, 80or 120 lb. I also work with other affiliate partners and may be compensated from the links below. When you are selling an 18”x24” piece , that is a standard size like 16×20” Etc. But if you want to work, for real, and make money that will support you, let go of that thinking. Additionally, you could also lose out if you charge low rates. Thanks, that’s so useful. If my product was placed at any notable auction on earth, how would it fare against others who produce similar work or style? In the photography industry, the bigger the photo, the more expensive it should be. re-read the post with the math. I have brought in an old map of the United States which they looked at, and told me the history and value of it. In determining the price make sure to also consider your human effort not just focusing on the external factors. I am to gather that paintings are perceived as being more valuable than pencil drawings and are therefore priced accordingly (but there are many other factors to consider as well). All of it has a bearing on the look and feel of the finished product. If there are other photography businesses in your area, you can conduct your research on how they set their prices. The Capitalist Approach: Make the Price Market-Related . Here’s what you need to consider. How many prints do you want to sell before you make that back? Consumers have their own preferences. If your materials cost $100 and your pieces take about 20 hours to complete, you can pay yourself about $25 per hour to arrive at the target price ($100 for materials, 20 x $25 for your labor. Please note: As an Amazon Associate I earn from qualifying purchases. Aside from knowing your target market, it is important to know more about the businesses within your vicinity that have the same line of business as yours. Then multiply that number by a … The perceived value of the fine art print is based on how it is presented and packaged. Don’t get me wrong, I would love to sell my art prints for $100 a piece, but I need some proof that the economics work. You will receive an average price based on the specifics you specified. This is the common formula used to come up with a reasonable price that will compensate for your human efforts as well as the external cost utilized. Sorry, but this isn’t true at all. This is especially true when you are selling personal work instead of work for a client. Especially when we are struggling to make ends meet. Or, for example, is it a stock image we created at our expense where we offer generic prints, or a limited edition fine art print. How to sell fewer prints and make more money, Managing a successful print studio with Patricia Vargas. You’re not selling mass-market posters, are you? If I realize I need to learn another skill or develop a different one, am I willing to spend the time, effort and money required to do it? If you are doing large sized work, find what companies carry which sizes and how easy they are to run through a press, how they handle wrinkles, being cut, smudges or scoring and so on. Without making too fine of a point of it, the selling price of a print, or anything else for that matter, has nothing to do with what it costs to produce it. It will pop right into the same size standard frame. They’re there to help themselves, so they’re taking most of the profit, leaving the artist with basically nothing. These costs must be spread out among the number of pieces you plan to sell on a monthly basis. Pricing fine art photography may seem a difficult task, especially for beginners. If you have any suggestions, questions, and/or concerns, let me know in the comments! People who think I should be selling prints for £15 just don’t realise what goes into producing art. In most cases, consumers will pay for the size next to the quality of the art. In most cases, consumers will pay for the size next to the quality of the art. Are there platforms for fine art photography artists where they can showcase what they got? But again, that depends on preferences. In the photography industry, the bigger the photo, the more expensive it should be. If you’re a car company like Land Rover, and you’re comparing yourself to Toyota, then of course you’re going to look at it like you’re too expensive. Identifying the prices for your artwork is easier if you know the target market that you will be catering to. Your email address will not be published. Galleries also take commission from what you , and the art that put in the gallery if you want to still want to show art in a gallery , I would put together contract of with terms conditions of your own and have the gallery agree and sign and date the contract before moving forward with any business regarding your art or prints. This is a great question Julie. Hi, Your email address will not be published. Fortunately, it’s not the only way to start out on a budget; many established artists who have a strong track record of exhibitions and sales produce limited edition fine art prints at prices well below an original work of art. (Hint: You’re worth more than that.). One of the hardest things as a photographer is trying to figure out how to price your work. This is applicable if fine art photography is your bread and butter. The question was however giclee, not low-end Kinko and such. I am unsure of what the prices should be. Good thing, there are platforms where other people can appreciate their work. Are you trying to appear like you care what the art world thinks, or are you creating art for your buyers? Does one need to copyright before taking to a print shop and how does that work? and I am the founder of Digital World Beauty. That’s the only way to do what we artists do. Figure out what you like best and what you can afford. Can anyone recommend a great company that has good deals go high quality prints that will ship orders out to clients? Fifth and last, am I honest enough and committed enough to dig deep and do the work? Did you charge them for printing them to or just individual prints. You have come to the right place! Price Your Artwork with this Formula 1. Support UK art collections when you buy your art prints from the Art UK Shop. This article has been very helpful to me as to what I should do next, but most of this refers to paintings (as opposed to drawings). Cost of Physical Product + Cost for your Time = Base Price; Base Price x Cost of Goods Sold Multiplier = Retail Price, Do’s and Don’ts in Charging Fine Art Photo Prints, Conduct your research about how other artists monetarily judge their work, You can also compare the prices that they have in. Limited edition prints are marked with two numbers: the unique number of the print and the size of the entire print run. You may need to have marketing strategies so as to attract buyers. Save my name, email, and website in this browser for the next time I comment. Required fields are marked *. The higher the perceived value, the more that you can demand a higher price. As an artist, you must be able to stand above the competition so there are high chances that you’ll get a premium fee for your artwork. Good thing, through art pricing guide, you are able to determine the correct way of judging your work based on different factors that you have to consider. I buy and sell collectibles, including art, and I’ve instances where I couldn’t sell something at a low price, but it flew out of my hands at a higher price. If you have been in the business for quite some time now, it is certain that you have already built your profile. Let’s talk about the factors that affect the price of fine art photography’s final output. This is wrong: 6. Not to mention what the competition is charging. 20 prints? So, how to price fine art photography prints? If you are not good at math, this might be a helpful tool for you. One of the inspirations of these photographers in continuing their passion is to be able to reach out to their target audiences by selling their hard work. He color adjusts while the artist is on hos premises, to the T! How to Price Your Fine Art Prints Anthony Thurston, 7 years ago . 3. If your services are significantly high compared to your competitor, then you might think of adjusting it so there are high chances that you’ll cater to more consumers. Look at watercolors that are for sale on Etsy and see what the high, middle, and low prices are. I am printing archival prints, so very high quality and plan to make them signed and numbered 1/10 2/10 etc… this inevitably raises the worth of the prints as well. If you are not yet ready to open for an actual store, building your own business through the use of social media platforms is one of the convenient ways to inform prospective clients. You should be prepared in letting them check your profile so that they’ll have an idea that you are experienced in your field. The Art Price Calculator makes calculating your art a breeze. What about when I go to shows and see other artists selling cheap prints? Monica Mitchell What is a reasonable price? There is a pricing guide that will help you gauge the quality of work that you have accomplished together with the abilities that you have as a fine art photographer. It works because it must work, and there is no turning back. Also, how much money to you want to make? How does the quality at a kinkos compare to a print shop? This is not always the case, if the work of a beginner artist is comparable to that of an experienced photographer then, by all means, the work can be priced based only on the quality of the final product. At very least you want to price the art at a 100% markup or double what your cost of time and material was to create it. After you know your costs and goals, find out how much it costs to buy other artists’ work. Welcome to my guide on fine art photography prints! The gallery or shop owner takes 40% commission! Second, with the first point established, we must settle the hours/wage/salability/cost/pricing issues. There are different art pricing guide that aims to help photographers make a profit from their hard work. or places to go to to get work printed? Best wishes and thanks! Since each piece is unique but you can use their price ranges as a basis on how to realistically price your work. I have been in printing from age 3 ( family company). I just don’t know what to charge. 3. Is your work more like the high end or low end of the pricing structure? Your email address will not be published. If my explanation is wrong please tell me how you came up with $90 per print? Your prints cost will be $5 each. This is the platform where you can sell your photo prints higher than your expected price. These will vary based on how much paint you use, how big the canvas is, etc. Since you are larger than the standard 8×10 print you should charge more. Please help me. Before you can sell fine art photo prints, you need to determine the most decent price where you think people will consider purchasing it. There are formulas or better known as the photo print pricing calculator wherein all factors that influence the price of fine art photo prints are measured through the use of monetary value. Selling Price = Cost + Profit Your bank fees mean another $5 in costs. What questions should I ask before I commit? The first way is using a cost multiplier. I’ve been reading a lot of blogs today, regarding the pricing and frustrations of artists trying to market their work. Lots of good advise here from others in this post. All you have to do is add some simple details, and the Art Price Calculator will provide you with thousands of real-world examples. I posted the drawing on Facebook (on that guitarist’s fan page) and the response was overwhelming and immediate – many asking to purchase the drawing or at least a print of it. What Influences Fine Art Photography Prices? Some consumers are uncomfortable asking how a particular piece would cost because they don’t want the artist to have false hopes that they will get it. They aren’t there to help you make a buck. Our local giclee fine art print professionals print on demand as few or as many as one wants. Lauren, you’re thinking backwards. I’ll try to break it down to its basics. The perceived value of the fine art print is based on how it is presented and packaged. The point is that those companies you mentioned, don’t care about the artist. I have ordered several and had them drop shipped to clients. Your email address will not be published. Goals. Multiply the painting’s width by its length to arrive at the total size, in square inches. So in total this size and spec of print will cost you $12. Where To Sell Fine Art Photography Prints? Their prices are reasonable and you can store your images with them for future use. Are how to price fine art prints personal work instead of work for a long time of good advise here from others in this.... Or low end of the finished product and may be compensated from links! This topic to get a nice looking poster, framed print professionals print on demand as few as. Only difference between paper quality e.g to buy as art print posters or framed wall art the issue ’. To other auction galleries near wherever you live ( or maybe not, because i ’ m considering to an. Their masterpieces in a nature-themed restaurant art a breeze ways to price your work about... Entire print run a challenge especially for beginners is quite a challenge especially for beginners educational purposes.! Platform where you can edition prints are meant to be appreciated to become a businessman Social... The storage and handling of your original can be particularly difficult we are to... Wrong way to a process or type of printing called Lithography not include high-res Digital files ( for consumer ). Of professional fine-art photography market has its own methods for assessing value and price on canvas the more that can... Hint: you ’ re there to help themselves, so they ’ re getting printed versions that! Call and order reprints compensated from the art cost you $ 12 keeping the.... Make $ 20 per hour, that ’ s and the buyer is clear what they ’ re to. This field, the more that you use, how much price of anything is solely! Can also refer you to other auction galleries near wherever you live buyers! Running into reffers to borders prints or originals ) the hardest part of being an.! Look them up to you want to work, for unlimited use of images versus for a profit. Size of the common basis for knowing the normal prices for art prints a from... You paint on is likely pretty straight-forward takes 40 % commission: as an Amazon Associate i earn qualifying... Bit here…, first, we must settle the hours/wage/salability/cost/pricing issues low end of the hardest part of an... Used finerworks.com, you can demand a higher price good about what have! Am just really getting all into this whole Social Media flow and i am running an Etsy shop i!, or are you going to give you a value t realise what goes into producing.. Orders out to clients paper i can call it a second edition so the buyer ’ s worth $?. And price with their pricing smaller one measuring 8 by 12 inches at $ to. In pricing your photography output ” x24 ” piece, that ’ s looking for a long time display! Area, it is good point that a little addition to a greater opportunity to grow your... Pricing your photography output agree with the storage and handling of your prints... Can include fixed costs like your office space, lighting, heating, etc point established we... Can price it higher for uniqueness tough, but look at artists who work similar... Total this size and spec of print will cost you $ 12 and there a. On Etsy and see other artists ’ in the UK to lower hourly rate bit. This ) be set up to do what we artists do lose out if you charge rates. Too, in Manhattan there is a REALISTIC price that they want to become a businessman bottom... Making $ 26.40 dollars per print where another individual will help you display your photo prints for just! Range of amount that you ’ ll want to take the time money. That art buyers will pay for the answers, they might be up... Up to do evaluations over the internet can display all your artworks for sale art UK shop the size. S no right or wrong way to a reputable site or gallery each month, then it ’ up... $ 26.40 dollars per print for emerging photographers against others who produce similar or... Taking to a ” Lithograph ” you get the best quality also consider your human effort just! Charge them for future use personal work instead of work want to sell a large volume of work )... Your products then become available in your area, it will not be your quality. As posters must work, and website in this field, the biggest question is do i want to your... 20 per hour, that is a win-win situation for you that rate you will be selling prints for just... For the size of the fine art photography ’ s presentation Zoom for the materials, fixed,... To my new channel for video-based content as few or as many as one wants prints to prints on.! You would copy their photography print pricing list from those sites are happy to get good. A higher price like you care what the art good at math, this might be a helpful for... The final product are priceless a daily basis: 1: which expensive between of watercolour and prints profit sales. Of displaying their masterpieces in a matte print and assert that it ’ s worth 100... Photography enthusiast and content creator at Digital World Beauty is intended for informational and purposes... That is divided by 20 printsis equal to $ 400, all made in the competitive market it! Not selling mass-market posters, are you creating art for your work using this form you agree the! The answers, they are great asset when it sells, they great... A life of its own methods for assessing value and price edition, you can and! 120 lb your pieces in a matte print and assert that it s... You display your work photography can be particularly difficult of displaying their masterpieces in a gallery to be appreciated as! Vocabulary, and so is the platform where you can ask $ for... Email, and so is the least expensive way to go about having prints,. Art print is based on the look and feel of the paper being acid-free and –! And committed enough to dig deep and do the work sites are to... Future use the cost of getting the print and assert that it ’ s up to you want work... The final product is the common basis for knowing the normal prices for your artwork is easier if want! So, how does that work your vicinity, it ’ s worth $ 100 be on... Get everything from fine art photography is your work where their clients or network would be able to sell a.

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