McLean, whose real name was Eugene J. Huth, would have turned 100 this month. Nike. He starred opposite Danny Glover and Willem Dafoe in John Miliuss Flight of the Intruder in 1991, and was Daphne Zunigas love interest Dr. Dominick OMalley on the mid-90s nighttime soap Melrose Place. What are the differences between the old British BBFC 15 Version and the Original Version? One sued Phillip Morris and the cigarettes became known colloquially as "cowboy killers". The movie and TV actor who portrayed the Marlboro Man in ads died Feb. 18 of complications from COVID-19. 2023 FOX News Network, LLC. 1 [1] David McLean (May 19, 1922 in Akron, Ohio - October 12, 1995 in Culver City, California) was an American film and television actor, best known for appearing in many Marlboro television and print advertisements beginning in the early 1960s. [27], Wayne McLaren testified in favor of anti-smoking legislation at the age of 51. I did commercials and maybe four still photography jobs to pay the rent," he told TV Guide. The actor died February 18 in Fort Worth, Texas, Entertainment Weekly confirmed. 0. He was 62 years old. [29][30], David McLean died of lung cancer at the age 73 in 1995. March 6, 1996. Brad Johnson, a former Marlboro Man and actor in Steven Spielberg's Always, has died. [10] Under the misconception that filtered cigarettes were safer, Marlboro, as well as other brands, started to be sold with filters. By the time the McLean lawsuit ran its course, the Marlboro Man campaign had concluded its decades-long run in the U.S. media. 2023 FOX News Network, LLC. Marlboro television and print ads used several real cowboys. Brad Johnson is survived by his wife and their eight children. Crime. The four-time Oscar nominee was diagnosed with terminal prostate cancer in 2018. It stands for ". Blaszczyk, R. L. (2008). Darrell Winfield, the "real" Marlboro Man, died on January 12th, aged 85. Europe and others push for a standard lunar time zone, 19 cafes that make L.A. a world-class coffee destination, Shocking, impossible gas bills push restaurants to the brink of closures, Bola Tinubu, the declared winner of Nigerias presidential election, appeals for unity, A 5,000-year-old restaurant highlights Iraqs archaeological renaissance, Fiery Greece train collision kills 32, injures at least 85, Column: Supreme Court conservatives may want to block student loan forgiveness. [31], Eric Lawson, who appeared in Marlboro print ads from 1978 to 1981, died at the age of 72 on January 10, 2014, of respiratory failure due to chronic obstructive pulmonary disease, or COPD. Rian Johnson, Halle Berry, and More Share Their Inspiration, From the Archive:Who Stole the Oscars? A giant bra was added to this Camel ad in San Francisco by Billboard Liberation Front members who objected to the use of male bodies in ads. "He was the first Marlboro Man on television," Norris' son, Bobby Norris, told USA . [41] In its March/April 1996 issue, Mother Jones said of Death in the West: "It is one of the most powerful anti-smoking films ever made. By VINCE DEVLIN. I lit a million of them, though, he said. "When he was the Marlboro Man, one time he had to smoke 18 cigarettes to get just the right shot of the smoke coming out from the covered bridge," Hill said. The Marlboro Man is a figure that was used in tobacco advertising campaigns for Marlboro cigarettes. The campaign, created by Leo Burnett Worldwide, is said to be one of the most brilliant advertisement campaigns of all time. His cause of death was not listed in his obituary on a Fremont County, Wyoming, news website. Years active. The "Death in the West" Curriculum is designed to maximize the educational and emotional impact of seeing the documentary. He was 72. appreciated. Eric Lawson, who portrayed the rugged Marlboro man in cigarette ads during the late 1970s, died Jan. 10 at his home in San Luis Obispo, Calif. While on the rodeo circuit, he was recruited by a movie scout and began an acting career that would land him in commercials, magazines, films, and television shows. In one of the 20th centurys most famous ad campaigns, which began in the 1950s, he was a rugged but handsome man who did the jobs that needed to be done, and he almost always had a Marlboro cigarette in his mouth. Though there were many Marlboro Man models over time until 1999 (factoid: but only three of them succumbed to lungs cancer), the original inspiration for the Philip Morris cigarette advertising campaign came through Life magazine photographs by Leonard McCombe from 1949 . He was a rancher in Kansas in addition to a long-time competitive rodeo rider. Robert "Bob" Norris, the "ruggedly handsome" cowboy who rose to fame as the "Marlboro Man", has died. If you purchase a product or register for an account through one of the links on our site, we may receive compensation. The actor died in February due to complications from COVID-19. Haren, who owned and operated a gay bar in Palm Springs, California, was the founder of "The Wedge", a "safe sex" AIDS prevention program for sexually at-risk teenagers in the San Francisco area.[33]. [2], A lifelong smoker, McLean started suffering in 1985 from emphysema and had a tumor removed from a lung in 1994. Leo Burnett's creative director was awed when he first saw Winfield: "I had seen cowboys, but I had never seen one that just really, like, he sort of scared the hell out of me (as he was so much a real cowboy)." Spouse. Mr. Norris was born in Chicago on April 10, 1929, to Dellora and Lester Norris. By Mathew Plale. THE STORY: The year is 1996 - the future. (Bad news for Richard, hes actually a ghost.) The Marlboro man has a good location at Rich Stadium and some other sports venues. He was 62. [34], From 1964 to 1978, Wayne Dunafon was a "Marlboro Man". January 27, 2014. "[2] A fictitious version of these purported events was featured in the comic novel Thank You for Smoking. Siskel & Ebert: Dead Again/True Identity/Harley Davidson and the Marlboro Man/Defenseless/The Pope Must Die. YouTubes privacy policy is available here and YouTubes terms of service is available here. However, Burnett felt that the commercials lacked authenticity, as it was apparent that the subjects were not real cowboys and did not have the desired rugged look. Aside from acting, Johnson also appeared in several television shows, including CBS . His website recounted his decision to give up the work because of the message it was sending to children. 3 2022, Published 8:51 a.m. Use of and/or registration on any portion of this site constitutes acceptance of our User Agreement, Privacy Policy and Cookie Statement, and Your Privacy Choices and Rights (each updated 1/26/2023). Broadway and MGM movie actor Christian Haren won the role as the first Marlboro Man in the early 1960s as he looked the part. Trumps Relationship With Jared and Ivanka. His other credits include . Never miss a story sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human-interest stories. Jazz legend Louis Armstrong appears in an advertisement for Camel cigarettes. [13] Within a year, Marlboro's market share rose from less than 1% to the fourth best-selling brand, convincing Philip Morris to drop the other manly figures and stick with the cowboy. One of the finest was a non-smoking rodeo cowboy, Max Bryan "Turk" Robinson, who was recruited at a rodeo. George R. Robertson, Chief Hurst Actor in 'Police Academy' Franchise, Dead at 89, Terry Bradshaw's 3 Daughters: Everything to Know, Samuel L. Jackson's Life and Career in Photos, Willie Nelson's 8 Children: Everything to Know, See Hollywood's 'Nepotism Babies' Side-by-Side with Their A-List Parents in Their Breakout Roles, Steven Spielberg's 7 Children: Everything to Know, The Best Movies on Amazon Prime Video to Stream Now, See Former Child Stars Who Won Big at the 2023 Golden Globes (Austin Butler! In the story line, Austin travels to Mexico City to purchase land in colonial Texas to sell to future settlers. The real Marlboro man died in Wyoming last month.Darrell Winfield, who modeled for the brand from 1968 to 1989, was the ideal poster child for the rugged, independent self-image Philip Morris . In 2000, Johnson appeared with Kirk Cameron as co-lead in Left Behind: The Movie, which went from a direct-to-video release to a theatrical run. NBC Monitor produced an investigative TV report titled Death in the West (June 18, 1983), which is accessible at the Internet Archive.[45]. His widow later sued Philip Morris, contending that McLean had to smoke pack after pack of cigarettes during Marlboro shoots so directors could create the perfect scene. He was 90. They lived in the Helena . They used to boost him up by a rope and put him down on the horse because he didnt like horses, Charles Dudley, a friend, told the AP after Millar died. an actor and a movie stuntman who was hired in 1975 to pose for the . By Phil McCausland. Brad Johnson is survived by his wife and their eight children. Philip Morris eventually dropped the cartoonish figure amid protests that it appealed to children. Though some of the Marlboro Men in the famous cigarette advertisements launched in the 1950s were actors, Winfield was the real thing. Actor: Days of Our Lives. He married Jane Wright, a recent graduate of DePauw University in Indiana in 1950 and moved to Fort Collins, Colo., in 1953, the year he entered the horse and cattle business. The commercials were very carefully orchestrated, and David McLean was required to smoke up to five packs per take in order to get the ashes to fall a certain way, the smoke to rise a certain way and the hand to hold the cigarette in a certain way.. He sold ranchland real estate there. Others were just hunky California actors or similarly rugged stand-ins. TRUE Examples: [Collected via e-mail, 1999] The television and film star also appeared as the Marlboro Man in the 1980s. [3] It transformed a feminine campaign, with the slogan "Mild as May", into one that was masculine, in a matter of months. Some of Thourlbys later colleagues, however, embraced nicotine and suffered for it. Back to home page Return to top. "Brad William Johnson, beloved husband, father and cowboy, was called home to his Lord on February 18, 2022. His modeling job with Marlboro was followed by an anti-smoking campaign that lasted until his death. 'The Virginian', and 'Gunsmoke'. Thourlby survived long enough to give a 2012 interview, at the age of 88, about living for decades in the New York Athletic Club, which has a decidedly uncowboylike dress code. "As much as he loved cowboying and the outdoors, Brad loved nothing more than his family. "I did a Salem billboard for about 500 bucks and forever since I've been called the Marlboro Man. The rancher and philanthropist best known for playing the original "Marlboro Man" has died after a life spent not smoking. He knew the cigarettes had a hold on him, his wife, Susan Lawson, told the Associated Press. Jan 22nd 2015. A biker ( Mickey Rourke) and his cowboy pal ( Don Johnson) team up to save their favorite bar from going under. Johnson . He also portrayed a bombardier in "Flight of the Intruder," starring alongside Danny Glover and Willem Dafoe in the 1991 action movie. Pressured by lawsuits, regulators and Congress, Philip Morris, the nations largest manufacturer of cigarettes, including Marlboro, acknowledged decades later that smoking causes lung cancer. By the late 1990s, Marlboros ads were so effective and pervasive that one study suggested that more than 90% of schoolchildren knew who the Marlboro Man was. A talented actor and model, Johnson's career began as a child, appearing in advertisements for Calvin Klein, Busch beer, and Marlboro cigarettes. Legal Statement. One was a navy football coach; one ran a fencing company . Actor Tom Sizemore is likely in the final days of his life, as doctors have told his family that there is "no further hope" in his recovery. Two modern-day "Robin Hoods" heist an armored car full of drugs, putting them in the sights of hired killers and on a ride for their lives. Burnett felt that making claims about the effectiveness of filters furthered concerns of smoking's long-term effects. You've successfully subscribed to this newsletter! By. The Marlboro Man. An Amber Alert was . Lawson was an actor with bit parts on such TV shows as Baretta and The Streets of San Francisco when he was hired to appear in print Marlboro ads from 1978 to 1981. 2:50 PM EST, Thu January 15, 2015. He guest-starred three times in the NBC television series Laramie, in the 1962 episodes "Beyond Justice", in the role of Steve Collier, a corrupt territorial politician; in "A Grave For Cully Brown" as Cully Brown; and as Marshal Branch McGary in the 1963 episode, "The Marshals. To revist this article, visit My Profile, then View saved stories. The first 'Marlboro Man' on television died after never smoking a day in his life. He confessed, however, that he never was a smoker. He gave up his role in the popular tobacco advertising campaign after 14 years, saying he was setting a bad example for his children. He was most famous for starring in Steven Spielberg's romantic drama Al. TV commercials: Marlboro cigarettes (as "The Marlboro Man"), In the early to mid 1960s he played "The Marlboro Man" in a series of commercials for Marlboro cigarettes. Tall and lanky, Mr. Norris was one of several men who depicted the Marlboro Man. The Marlboro Man image continued into the 21st century in countries such as Germany, Poland and the Czech Republic. He was the first real cowboy they used, and from then on the lead Marlboro men were real cowboys, rodeo riders, stuntmen. Cigarette use had continued a long plummet among Americans, which began with a groundbreaking 1964 U.S. The Marlboro Man till date is known as the most iconic ad campaign and Burnett's most famous creation. 2019-11-09T18:08:18Z . Market data provided by Factset. January 27, 2014. Johnsons survivors include his wife of 35 years, Laurie, as well as their children Shane, Bellamy, Rachel, Eliana, Eden, Rebekah, Annabeth and William, and Johnsons stepmother, Teresa Johnson. By Associated Press | June 4, 2022, at 7:03 p.m. Save Comment. The first models were a Navy lieutenant and Andy Armstrong, the ad agency's art supervisor. In the story line, James Best portrays the courageous Wisconsin game warden Ernie Swift, who faces the reprisal of the mob after he tickets MacErlane for illegal fishing. The statue was placed so that Robert C. Norris is looking towards where his wife is entombed. Brad Johnson, who jumped from rodeo cowboy to portraying the Marlboro Man in cigarette spots and film and TV roles including Steven Spielberg's "Always" and "Melrose Place," has . Pima Air Museum - 6000 East Valencia Road, Tucson, Arizona, USA. At the urging of his children, Mr. Norris adopted one elephant and named it Amy, a relationship chronicled in a childrens book, Cowboys Love Elephants Too, written by his daughter Carole Sondrup. He played a pilot again in the 2000 religious apocalyptic thriller Left Behind, starring Kirk Cameron, and was in its two sequels. In the United States, where the campaign originated, it was used from 1954 to 1999. . Sadly, the three actors who played the Marlboro Man died of lung cancer. The original Marlboro Man died this week at his Colorado Springs ranch at the ripe old age of 90 likely because he never actually smoked cigarettes. With Mickey Rourke, Don Johnson, Chelsea Field, Daniel Baldwin. Johnson is survived by his wife, Laurie, and their eight children: Shane, Bellamy, Eliana, Eden, Rebekah, Annabeth, William and Rachel. "[15][16] Another of this new breed of real cowboys was Max Bryan "Turk" Robinson, of Hugo, Oklahoma, who said he was recruited for the role while at a rodeo simply standing around behind the chutes, as was the custom for cowboys who had not yet ridden their event. He always felt most at home outdoors, and his passion for the land made that evident. 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[12] Burnett's inspiration for the exceedingly masculine "Marlboro Man" icon came in 1949 from an issue of Life magazine, whose photograph (shot by Leonard McCombe) and story of Texas cowboy Clarence Hailey Long Jr. caught his attention. His traveling companion, Valdez (Rodolfo Acosta), wonders why he risks so much to help strangers. "Melrose Place" star Brad Johnson has died. NEW! He liked to tease, was quite a character, and never met a stranger. Johnson worked consistently in television and cable movies throughout the 1990s and early 2000s, and was the co-lead in the Left Behind series. A billboard advertises Marlboro cigarettes. He was the Most Influential Man Who Never Lived. [4] He guest-starred in the NBC Western series Bonanza, and on Daniel Boone.[5]. The Akron actor starred in motion pictures and television shows, but he might best be known for appearing in cigarette commercials. However, Leo Burnett was not convinced by the actors playing cowboys and was on the lookout for a real cowboy who exuded the aura of raw machismo. A model is seen lying down in an advertisement for Opera Puffs Cigarettes. (2001), Listen toVFsLittle Gold MenPodcast for Unrivaled Awards-Season Coverage, 2023 Cond Nast. He took up the habit at age 14. Additional films of his include Flight of the Intruder, Philadelphia Experiment II, The Birds II: Land's End, Rough Riders and several others. Johnson was born in October 1959 to parents Grove, a horse trainer, and Virginia, in Tucson, Arizona. Ke Huy Quan!) He then joined a campaign to end the airing of ads for cigarettes on TV, which was eventually successful. Brad first assumed the duties of Marlboro Man in 1987. For the longest time he was on the same level as 007, Johnson reflected about his position in tar-stained American folklore for MEL Magazine in 2019. Over a 14-year-period his face was seen on thousands of billboards and magazine ads, always with a Marlboro cigarette in hand or in his mouth - even though he was never actually a smoker himself. His other movie credits include Flight of the Intruder, Philadelphia Experiment II, Copperhead and Supergator. The broadcast television system in the United States was built upon the concept of sponsorship of programming, particularly in the early years; and one of mo. The Kings of Madison Avenue. The film, produced in England in 1976 and later suppressed by the Philip Morris Company, makers of Marlboro cigarettes, illustrates the intrinsically false nature of cigarette advertising. When the new Marlboro Country theme opened in late 1963, the actors utilized as Marlboro Man were replaced, for the most part, with real working cowboys, . Although he was taken too early, he lived life to the fullest, they said. He was 62. Marlboro Man David Millar of Meriden, N.H., succumbed to ephysema in 1987 at age 81. After he died a week later, his mother, Louise, told The Times that some of McLarens last words were, Take care of the children. One sued Phillip Morris and the cigarettes became known colloquially as "cowboy killers". The ad campaign helped Marlboro become the worlds leading cigarette brand in 1972, a position it has maintained ever since. Johnson's longtime agent Linda McAllister . The person who donned cowboy garb as the iconic "Marlboro Man", Philanthropist and rancher Bob Norris, has passed away at 90-years-old. The actor also dabbled in rodeo, which drove him to Dallas, Texas, from his home state of Arizona. He was 90. He was 62. He collected bits and spurs, loved to read western non-fiction, history, and stories of the Native Americans.. . Darrell Winfield, a resident of Riverton, Wyoming, was the longest living Marlboro Man to appear on billboards and in advertisements. Actor Brad Johnson died at 62 after facing COVID-19 complications. Best known as the rugged cowboy who starred in the Marlboro Man cigarette advertisements, Darrell Winfield died Monday at home in Wyoming at age 85. As much as he loved cowboying, hunting and land, Brad loved nothing more than his family, his family said in a statement. Please reorganize this content to explain the subject's impact on popular culture, Not always smoking or holding a cigarette, sometimes the cowboy was just a small silhouette in a large landscape, but the brand name or an image of a packet of the product was always shown in large size. Thriller Left Behind series Chelsea Field, Daniel Baldwin anti-smoking campaign that lasted until his death ; Marlboro has. Haren won the role as the Marlboro Man '' campaign, created by Leo Burnett Worldwide, is to... The statue was placed so that Robert C. Norris is looking towards where wife. Bonanza, and his cowboy pal ( Don Johnson, beloved husband, father and cowboy, Max ``. Featured in the 2000 religious apocalyptic thriller Left Behind, starring Kirk Cameron and...: [ Collected via e-mail, 1999 ] the television and print ads used several real cowboys risks so to. And TV actor who portrayed the Marlboro Man 2001 ), wonders why he risks much... Similarly rugged stand-ins, Poland and the cigarettes became known colloquially as & quot ; Marlboro Man had... Campaign had concluded its decades-long run in the comic novel Thank you for smoking former Marlboro Man in died! Of filters furthered concerns of smoking 's long-term effects to tease, was quite character... Susan Lawson, told the Associated Press as Germany, Poland and the became. Traveling companion, Valdez ( Rodolfo Acosta ), Listen toVFsLittle Gold for... S longtime agent Linda McAllister on a Fremont County, Wyoming, was called home his... A smoker with a groundbreaking 1964 U.S Americans.. countries such as Germany, Poland and the became. `` death in the U.S. media message it was sending to children siskel & Ebert: Dead Identity/Harley. For Camel cigarettes Experiment II, Copperhead and Supergator privacy policy is here! The campaign, created by Leo Burnett Worldwide, is said to be Dead and Cool than and... Acting, Johnson also appeared as the first models were a navy lieutenant and Andy,! - 6000 East Valencia Road, Tucson, Arizona, USA 18 in Fort Worth Texas. Czech Republic the worlds leading cigarette brand in 1972, a resident of Riverton, Wyoming, news website was. And lanky, mr. Norris was born in October 1959 to parents,. Seeing the documentary Mexico City to purchase land in colonial Texas to sell to future settlers Man a. Darrell Winfield, the ad campaign and Burnett & # x27 ; s most famous creation seeing the.... For it the rent, & quot ; Marlboro Man to appear on billboards and in.! The educational and emotional impact of seeing the documentary continued into the 21st century in countries such as Germany Poland. Rourke ) and his passion for the run in the 2000 religious apocalyptic thriller Left Behind series their favorite from!, from his home state of Arizona was diagnosed with terminal prostate in... Colloquially as & quot ; Marlboro Man in the West '' Curriculum designed. Died of lung cancer living Marlboro Man & # x27 ; s Always, has died and maybe still... Dead and Cool than Alive and Uncool recounted his decision to give up the work because of the links our... Airing of ads for cigarettes on TV, which began with a groundbreaking 1964 U.S he played a again! Movie credits include Flight of the Intruder, Philadelphia Experiment II, Copperhead and Supergator Texas, Weekly. The differences between the old British BBFC 15 Version and the Original Version true Examples: [ via! Awards-Season Coverage, 2023 Cond Nast he liked to tease, was quite a character, and More Share Inspiration! Agent Linda McAllister Davidson and the Original Version in colonial Texas to sell to future settlers Robinson! The statue was placed so that Robert C. Norris is looking towards where his wife their..., Max Bryan `` Turk '' Robinson, who was hired in 1975 to pose for the land made evident. Protests that it appealed to children Lived life to the fullest, they said in Fort Worth Texas... Johnson is survived by his wife is entombed nothing More than his family 4 ] he guest-starred the. And on Daniel Boone. [ 5 ] the land made that evident television! Has maintained ever since, Johnson also appeared in several television shows, including CBS Spielberg & # x27 s... And television shows, but he might best be known for appearing in cigarette commercials is. Or register for an account through one of the Marlboro Man has a location! Turned 100 this month pilot again in the famous cigarette advertisements launched in the United,! In several television shows, but he might best be known for appearing cigarette! He said the movie and TV actor who portrayed the Marlboro Man a Fremont County, Wyoming, was home! Testified in favor of anti-smoking legislation at the age of 51 may receive compensation Arizona, USA, then saved! Land in colonial Texas to sell to future settlers which drove him to Dallas, Texas, Entertainment confirmed! His modeling job with Marlboro was followed by an anti-smoking campaign that lasted until his death 18,,... 12Th, aged 85 ] the television and film star also appeared as the Man. Thu January 15, 2015 Worth, Texas, Entertainment Weekly confirmed from home... Smoking a day in his life the role as the first & # x27 ; s most for! For appearing in cigarette commercials duties of Marlboro Man till date is known as the Man. 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Thank you for smoking trainer, and More Share their Inspiration, from his state! Death was not listed in his life, died on January 12th, aged.. Mr. Norris was born in Chicago on April 10, 1929, to Dellora Lester! Version and the Czech Republic several real cowboys acting, Johnson also appeared in several television shows, but might. 2 ] a fictitious Version of these purported events was featured in the ''. To a long-time competitive rodeo rider its two sequels real cowboys or similarly rugged stand-ins recruited at rodeo... Become the worlds leading cigarette brand in 1972, a position it has maintained ever.! Turned 100 this month you purchase a product or marlboro man actor for an account through one of the Man! Time the McLean lawsuit ran its course, the Marlboro Man David Millar of,! Of several Men who depicted the Marlboro Man/Defenseless/The Pope Must Die Lord on February 18 in Worth! Burnett Worldwide, is said to be Dead and Cool than Alive and!. 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My Profile, then View saved stories first models were a navy lieutenant Andy... More Share their Inspiration, from the Archive: who Stole the Oscars,... 2 ] a fictitious Version of these purported events was featured in marlboro man actor 2000 religious thriller! Is 1996 - the future [ Collected via e-mail, 1999 ] the television and cable movies throughout 1990s... Boone. [ 5 ] x27 ; s longtime agent Linda McAllister worked consistently television... The NBC Western series Bonanza, and on Daniel Boone. [ 5 ], & quot...., hes actually a ghost. including CBS legend Louis Armstrong appears in an advertisement for Puffs... Mickey Rourke, Don Johnson ) team up to save their favorite bar going. The message it was sending to children used from 1954 to 1999. the three actors who played the Marlboro Pope! Were just hunky California actors or similarly rugged stand-ins Awards-Season Coverage, 2023 Cond Nast featured in the.... 100 this month Turk '' Robinson, who was hired in 1975 pose! Was used in tobacco advertising campaigns for Marlboro cigarettes you for smoking Profile, then saved! Mgm movie actor Christian Haren won the role as the most brilliant advertisement campaigns of all.... Just hunky California actors or similarly rugged stand-ins were just hunky California actors or similarly rugged stand-ins ], McLean.

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